Massage Therapists salary in Lakeland-Winter Haven, FL
SOC 31-9011 · BLS OEWS May 2025
How local pay compares
State-level comparison: Florida ($49,680). Metro estimates cover the whole labor market, including portions that cross state lines.
After local prices: the $50,300 median has purchasing power comparable to about $51,780 nationally. Lakeland-Winter Haven, FL's BEA regional price parity is 97.1 (2024).
What the local range looks like
The wash spans the 10th to 90th percentile, the darker section is the middle half, and the tick is the median for Lakeland-Winter Haven, FL.
Getting in
- Typical education to enter
- Postsecondary nondegree award
- Related work experience
- None
- On-the-job training
- None
Compare other metro areas
Every linked area below has a published estimate for massage therapists. Missing areas were withheld by BLS rather than measured at zero.
The median wage as published, before local prices are taken into account.
| # | Metro area | Median | Cost of living | Employed | Concentrationvs. national |
|---|---|---|---|---|---|
| 1 | Punta Gorda, FL | $56,800 | 100.5 | 60 | 1.56× |
| 2 | Naples-Marco Island, FL | $55,160 | 103.2 | 320 | 2.92× |
| 3 | Wildwood-The Villages, FL | $51,770 | 85.4 | 50 | 1.81× |
| 4 | Tampa-St. Petersburg-Clearwater, FL | $51,470 | 100.9 | 1,530 | 1.66× |
| 5 | Sebastian-Vero Beach-West Vero Corridor, FL | $50,980 | 98.3 | 80 | 2.06× |
| 6 | Jacksonville, FL | $50,600 | 99.5 | 650 | 1.35× |
| 7 | Gainesville, FL | $50,270 | 96.7 | 130 | 1.31× |
| 8 | Cape Coral-Fort Myers, FL | $50,190 | 102.3 | 390 | 2.01× |
| 9 | North Port-Bradenton-Sarasota, FL | $49,830 | 102.4 | 380 | 1.76× |
| 10 | Port St. Lucie, FL | $49,760 | 100.2 | 120 | 1.07× |
| 11 | Crestview-Fort Walton Beach-Destin, FL | $49,360 | 97.0 | 140 | 1.77× |
| 12 | Pensacola-Ferry Pass-Brent, FL | $48,960 | 97.7 | 140 | 1.13× |
Cost of living is the BEA regional price parity for all items, where 100 is the national average. Concentration is the BLS location quotient: how much more of the local workforce does this job than the national average, so 2.00× means twice the national share. It is often the reason wages differ — a place that concentrates an occupation has the employers and the competition for it. Metro areas where massage therapists wages are suppressed by BLS for confidentiality are omitted.
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